How healthy is your pricing?
Most SaaS founders know their pricing isn't perfect — but they don't know where it's broken.
This 5-minute self-assessment scores your pricing across 9 basecamps on the pricing mountain and gives you a clear, visual diagnosis — so you know exactly where to focus.
9 scored questions · 5 quick profile questions · Free
Start Question 1 of 14 Summit
Basecamp 1: Who's already buying (and why)?
If I asked you to group your current customers into 2–3 buckets based on WHY they bought (not company size or industry), could you do it?
Basecamp 2: Drawing the lines
Have you deliberately decided NOT to pursue certain types of customers, even if they'd pay?
Basecamp 3: What are they hiring you for?
Can you complete this sentence from your customer's perspective: "I'm buying this because I need to ______ (outcome), not because it has ______ (feature)."
Basecamp 4: The path to value
Where does the real value sit for your customers?
Basecamp 5: What drives the bill
When your customer is more successful, does their bill automatically go up?
Basecamp 6: Your building blocks
Could you split your product into pieces that could be sold separately or combined differently?
Basecamp 7: Packaging & growth paths
Can customers start small with you and naturally grow into paying more over time?
Basecamp 8: Payment structure
Is how you charge aligned with how your customers experience value and manage their budgets?
Basecamp 9: Your price
How did you arrive at your current price?
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Almost there!
You've completed the 9 scored questions.
A few quick questions to personalise your results.
Profile question 1 of 5
How many paying customers do you have?
Profile question 2 of 5
How do customers pay you today (or how do you plan to charge)?
Profile question 3 of 5
Have you changed your pricing since you started?
Profile question 4 of 5
What made you take this assessment today?
Profile question 5 of 5
What kind of help are you looking for?
Where should we send your results?
Enter your email to receive a personalised pricing diagnosis with actionable recommendations.
Your Pricing Health Check
Done (3) Partial (2) Gap (1) Not done (0)
Buyer segments
Segment boundaries
Jobs to be done
Value path
Billing metric
Building blocks
Packaging
Payment structure
Price setting
Ready to sharpen your pricing?
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